So much value! This book is exceptional for giving ideas on how to be successful on LinkedIn! Lynnaire is so generous in sharing ideas and strategies that are doable and practical. She explains about connecting, publishing, engaging, and direct messaging thoroughly with action steps for each section. She definitely achieves her mission to help others understand how to start and be active on LinkedIn.

For me, this quote from her book summarizes the best way to approach LinkedIn:

“What all these strategies have in common is this: they are not difficult or complicated to implement. They do not require advanced understanding of the technology behind the platform. All that is needed is an interest in reaching out to others, a desire to share information, and a commitment to try the strategies to determine which one best suits what you are attempting to do. If, after time, the results are not what you are looking for, move on and try another strategy until you find one (or two or….) that works for you.”

Lynnaire’s LinkedIn profile: https://www.linkedin.com/in/lynnairejohnston/

***